3-Second Hook Prompts
Scroll-Stopper Hook Bank
Write 10 three-second TikTok hooks for a video about [TOPIC] aimed at [AUDIENCE]. Each hook must land in under 8 words, create an open loop or bold claim, and be sayable to camera in one breath. Vary the angle: shock stat, contrarian take, callout, and curiosity gap.
Gives you a whole hook bank in one shot so you never open on a flat first line again.
Pattern-Interrupt Opener
Give me 5 pattern-interrupt opening lines for a TikTok about [TOPIC]. Start with an unexpected word, motion cue, or question that makes [AUDIENCE] stop scrolling. For each, add the on-screen text and the first physical action I should do in frame.
Pairs the spoken hook with the visual and caption, so the first second works on every layer at once.
Hook Rewrite Machine
Here is my current TikTok hook: [PASTE HOOK]. Rewrite it 6 ways to raise watch-through: one as a question, one as a bold claim, one as a mistake callout, one as a number, one as a story tease, and one ultra-short. Keep my meaning and my tone.
Turns one weak opener into six tested variations you can film and compare.
Niche Curiosity-Gap Hooks
Act as a viral TikTok strategist for the [NICHE] niche. Write 8 curiosity-gap hooks that promise a payoff without giving it away, tuned for [AUDIENCE]. Flag which 2 are the riskiest and which 2 are the safest bets.
Curiosity gaps drive replays and comments, and you get a risk read so you can pick smart.
Viral Video Script Structures
Full 30-Second Script
Write a full 30-second TikTok script about [TOPIC] for [AUDIENCE]. Use this beat map: hook (0-3s), tension or problem (3-10s), payoff or steps (10-25s), and a loop-back call to action (25-30s). Include spoken lines, on-screen text, and shot notes for each beat.
A ready-to-film script with structure baked in, so retention holds from first frame to last.
Listicle Speed-Script
Turn [TOPIC] into a fast TikTok listicle script: [NUMBER] quick tips for [AUDIENCE]. Open with a hook that names the payoff, deliver each tip in one punchy line with a visual cue, and close with a rewatch trigger. Keep total runtime near [SECONDS] seconds.
Listicles are easy to film and highly shareable, and this keeps the pace tight enough to finish.
Problem-Agitate-Solve Script
Write a TikTok script for [TOPIC] using Problem, Agitate, Solve. Name the pain [AUDIENCE] feels, twist the knife with a relatable detail, then reveal [SOLUTION]. Add a hook line, on-screen captions, and a strong CTA to follow for more.
PAS is the workhorse framework for TikToks that convert attention into follows and clicks.
Loop-Back Retention Script
Script a TikTok about [TOPIC] engineered for replays. The final line must loop back to the opening hook so [AUDIENCE] watches twice. Mark the exact hook, the mid-video re-hook at the halfway point, and the loop-back closer.
Replays and completion are what the algorithm rewards, and the loop is built in on purpose.
Storytelling and POV Scripts
First-Person Story Arc
Write a 45-second first-person TikTok story about [EXPERIENCE] for [AUDIENCE]. Use a mini arc: hook, stakes, turning point, and lesson. Write it how a real person talks, with short lines, and mark where I pause or change camera angle.
Story-shaped videos build trust and watch time, and this keeps it human, not scripted-sounding.
POV Skit Script
Write a POV-style TikTok script: 'POV: [SITUATION]' for [AUDIENCE]. Include the on-screen POV caption, the dialogue or voiceover, and 3 to 4 quick scene beats with acting and camera notes. Keep it under [SECONDS] seconds.
POV skits are a native TikTok format that spreads fast when the setup is instantly relatable.
Relatable Micro-Story Bank
Give me 5 short relatable TikTok story ideas about [THEME] for [AUDIENCE]. For each, write the hook line, the emotional turn, and the payoff. Aim for 'that is so me' comments, not a hard sell.
Relatability drives saves and shares, and you get five angles to test instead of guessing one.
Story-to-CTA Bridge
Take this personal story: [PASTE STORY]. Turn it into a TikTok script that flows naturally into a soft call to action for [OFFER OR ACCOUNT]. Keep the story real and let the ask feel earned, not bolted on.
Lets you sell or grow off a true story without breaking the trust the story just built.
Product, UGC and Repurpose Scripts
UGC Product Script
Write a UGC-style TikTok script for [PRODUCT] aimed at [AUDIENCE]. Sound like a genuine customer, not an ad: hook with the problem, show the product in real use, name 2 to 3 honest benefits, and end with a low-pressure recommendation. Add on-screen text for each beat.
UGC that reads as authentic outperforms polished ads, and this keeps the sell soft and believable.
Before-and-After Demo
Script a before-and-after TikTok for [PRODUCT]. Open on the 'before' pain for [AUDIENCE], show the switch, then reveal the 'after' result. Include the hook, the transition cue, the caption text, and a CTA to [ACTION].
Transformation videos are a proven conversion format, and the transition cue makes it easy to edit.
Brand Voice Ad Script
Write a 20-second TikTok ad script for [BRAND OR PRODUCT] in this brand voice: [DESCRIBE VOICE]. Keep it native to TikTok, hook first, benefit-led, with a clear CTA to [ACTION]. Give me 2 versions at different energy levels.
Two on-brand versions let you match the vibe to the campaign without losing the platform-native feel.
One-to-Many Repurpose Engine
Turn this long piece: [PASTE BLOG, SCRIPT, OR TRANSCRIPT] into a 5-part TikTok series for [AUDIENCE]. For each part give a title, a fresh hook, the script, and the on-screen text, and make sure each video stands alone while teasing the next.
Squeezes one asset into a week of content and builds a series people come back to finish.
Want the full TikTok marketing-copy pack?
These free prompts are a taste. The full pack gives you a complete library of plug-and-play prompts for hooks, scripts, captions, ads, and repurposing, so you never stare at a blank screen again.
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